Baller League aspires to lead a new era of global football by offering non-pro teams and GenY+Z fans national leagues and digital experiences with the right mix of tradition and innovation. Baller leagues has 12 franchise teams of drafted semi- and ex-pro players, playing 6v6 matches of 2x15min with innovative rules in semi-annual seasons ending with Final 4 tournament.
Why we invested
We invested in Baller League because it represents a significant shift in sports entertainment, driven by evolving consumer behavior and the growing influence of Gen Z. As traditional TV viewership declines, the league capitalizes on the demand for fast-paced, engaging gameplay tailored to a new generation of fans. We believe the Baller League approach reflects an upcoming paradigm shift in the industry.